Case study

Packaging:

Findus goes from 6 to 4 colours

 

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Findus, a longstanding leader in the food industry, has turned to Miller Graphics France to optimise its packaging process by reducing the number of colours used in packaging printing.

The challenge: 

How to reduce the number of colours used for packaging printing without compromising quality?

In this case study, you'll find out: 

  • - What were Findus' expectations?
  • - Which solutions did Miller Graphics provide?
  • - What results Findus now benefits from?

Reducing the number of colours is a significant challenge for brand owners seeking a competitive advantage and a reduced environmental impact.
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Like Findus, launch a Packaging Process Optimisation project!

“The gamble paid off! We found good compromises to make the packs appealing to us from a marketing standpoint while still meeting the Cost Reduction Group's directives.”

Myriam Fantaccione, Brand Manager at Findus

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